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Reading: 2025 will focus on experiential retail report
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Reading: 2025 will focus on experiential retail report
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  • About PRA
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Philippine Retailers Association > Blog > News > 2025 will focus on experiential retail report
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2025 will focus on experiential retail report

Last updated: January 2, 2025 11:11 am
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2 Min Read
Photo from: Daily Tribune
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By Daily Tribune

Immersive concepts, such as SM Fairview’s Fantasy World, the Philippines’ largest indoor amusement park that recently opened in a 3,000-sq metre (32,300 sq feet) space, aim to attract more foot traffic.

The upcoming year is seen to have more focus on transactional and experiential service for the retail sector.

According to a Colliers report, with rising interest in the Philippine retail landscape, the entry of more anchor tenants in major regional and super-regional malls across the capital region is expected. Foreign players are also becoming aggressive in taking up physical mall space.

Immersive concepts, such as SM Fairview’s Fantasy World, the Philippines’ largest indoor amusement park that recently opened in a 3,000-sq metre (32,300 sq feet) space, aim to attract more foot traffic.

Other experiential retail brands that opened are Space & Time Cube+ in S Maison and Science XPdition in Ayala Malls Manila Bay.

The report added that major developers have been renovating their existing retail spaces, including SM Megamall, SM East Ortigas, Robinsons Forum, Filinvest Mimosa Mall, Power Plant Malls in Bacolod and Pampanga by Rockwell Land, Megaworld’s The Upper East Mall in Bacolod, Ayala Malls Abreeza expansion, and the redevelopment of Ayala Center Cebu and Robinsons Bacolod.

Ayala Land, meanwhile, is setting aside P13 billion to redevelop Glorietta and Greenbelt 2, Trinoma and Ayala Center in Cebu.

READ the full story HERE.

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The Philippine Retailers Association (PRA) first came into being as the Chamber of Philippine Department Stores and Retailers, Inc. (CPDSRI) in 1976. In 1991, after winning the bid to host the 6th Asian Retailers Conference and Expo, the bi-annual event of the Federation of Asian Retail Associations (FARA), the Chamber changed its name into Philippine Retailers Association and adopted the now famous shopping bag logo.

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