By Aira Villanueva, PRA
The Philippine Retailers Association (PRA) achieved a significant milestone by launching its inaugural tree-planting initiative in the landscapes of Brgy. Cayumbay, Tanay, Rizal, on February 2, 2024. This initiative significantly contributes to local environmental conservation efforts and underscores our steadfast commitment to sustainable practices.
In a resounding commitment to fostering camaraderie and championing environmental preservation, this groundbreaking endeavor witnessed the wholehearted participation of esteemed companies. The PRA extends its deepest appreciation to the following visionary companies, whose invaluable support made this venture possible:
- Toby’s Sports
- CMG Group
- Sportshouse
- Wilcon Depot
- Bench
- Robinsons Malls
- Heritage Multi-products
- MyKartero
- Lady Grace
- Avolution
- Diversey
- Collins International
- Vasavah Consultancy
- CW Home Depot
- Webcast
- Mr. CJ Jesena
- Mr. Joe Batenga

With profound gratitude, the PRA recognizes and salutes their unwavering dedication to this noble cause.
“It is truly heartening to see the unity of industry peers in support of a cause that resonates with our shared commitment to sustainability and environmental stewardship,” expressed PRA President Bobby Claudio.
Far more than a mere tree-planting activity, this event embodied a collective stride towards a greener, more sustainable future. It showcased the power of unity, echoing the PRA’s vision for a world where corporate responsibility intertwines seamlessly with environmental consciousness. Together, these companies have not only planted trees but have also nurtured the roots of a brighter, more eco-conscious tomorrow.