By: Aira Villanueva-Vinoya, PRA
The Philippine Retailers Association (PRA) proudly celebrates its golden anniversary, marking 50 years of unwavering dedication to the Philippine retail industry. This milestone will be highlighted at the 32nd edition of its flagship program, the National Retail Conference and Expo (NRCE), a platform that for three decades has empowered retailers and allied industries.
Anchored on PRA’s 50-year legacy, NRCE 2026 promises an even more impactful conference and expo that will resonate across the Philippine market and draw attention from neighboring countries. More than just a “national” gathering, it is a convergence of visionaries and innovators in Southeast Asia and beyond.
In pursuit of excellence and collaboration, NRCE 2026 Overall Chairman and COO of Blims Lifestyle Group, Sam Gregory Lim, together with Conference Chairwoman and General Manager of Vogue Concepts, Louella Scott, and Expo Chairwoman and CEO of Heritage Multi-Office Products, Mary Ang, proudly unveil the theme: “New. Next. Forward.”
The 32nd NRCE will spotlight today’s innovations, tomorrow’s opportunities, and the strategic paths retailers must take to stay ahead. It will navigate rising complexities, inspire collaboration, and empower industry leaders to take bold steps that drive sustainable growth and redefine the retail landscape.
Supported by PRA President and President & CEO of Golden ABC, Alice Liu, NRCE 2026 goes beyond learning and exhibits. It is where retail leaders converge, innovations take center stage, and partnerships that drive growth are forged.
Happening on August 6–7, 2026, at the SMX Convention Center Manila, NRCE 2026 invites all retail stakeholders to unite and be part of where the future of retail begins.
For sponsorship, registration, and exhibition inquiries, please contact: info@philretailers.com; marketing@philretailers.com; specialprojects@philretailers.com.
See you at NRCE 2026!