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Reading: DTI establishes key trade partnerships with Japanese fashion and lifestyle giants
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Reading: DTI establishes key trade partnerships with Japanese fashion and lifestyle giants
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  • About PRA
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Philippine Retailers Association > Blog > Industry News > DTI establishes key trade partnerships with Japanese fashion and lifestyle giants
Industry News

DTI establishes key trade partnerships with Japanese fashion and lifestyle giants

Last updated: March 14, 2025 3:00 pm
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Photo from: DTI
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By DTI

The Philippines has solidified its position as a rising force in the global fashion and lifestyle market, securing strategic trade partnerships with leading Japanese companies, Etoile Kaito & Co., Inc. and Adastria Co., Ltd.Department of Trade and Industry (DTI) Secretary Cristina A. Roque spearheaded these pivotal collaborations during high-level discussion on March 03.

These strategic collaborations are set to significantly boost market access for premium Filipino products in Japan, attract substantial Japanese retail and supply chain investment, and showcase the nation’s rich creative talent on the international stage.

“The exceptional creativity and craftsmanship of Filipinos deserve global recognition, and the Philippines is ready to take its place as a key player in the international fashion and lifestyle industry,” Secretary Roque declared.

“Under the ‘Bagong Pilipinas’ vision, we are committed to leveraging strong partnerships with global industry leaders like Etoile Kaito & Co., Inc. and Adastria Co., Ltd. to expand trade, drive innovation, and showcase the unmatched talent of our people,” the trade chief added.

READ the full story HERE.

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The Philippine Retailers Association (PRA) first came into being as the Chamber of Philippine Department Stores and Retailers, Inc. (CPDSRI) in 1976. In 1991, after winning the bid to host the 6th Asian Retailers Conference and Expo, the bi-annual event of the Federation of Asian Retail Associations (FARA), the Chamber changed its name into Philippine Retailers Association and adopted the now famous shopping bag logo.

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